This tender has closed on 12 June 2026.
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This tender seeks a provider for media planning, buying, and consumption data analysis software for a three-year period. Key requirements include eight user licenses and capabilities for comprehensive media analysis.
The Government Communications and Information System (GCIS) is inviting bids for the acquisition of media planning, buying, and consumption data analysis software. The successful service provider will be required to deliver a cloud-based or web-based application that supports at least eight users. The software must facilitate the analysis of various media consumption datasets, enabling GCIS to effectively plan and evaluate integrated media, marketing, and communication strategies. Additionally, the software should provide insights into consumer media usage patterns, audience segmentation, and post-campaign analysis to enhance communication strategies.
Bidders must demonstrate experience with relevant datasets and software capabilities, including daily updates and a dedicated technician for support. The proposal should include a skills transfer plan for training GCIS staff and a clear pricing structure for the three-year contract. This tender presents an opportunity for businesses specializing in media analytics and software development to contribute to the strategic communication efforts of the South African government.
This tender is suitable for companies that specialize in media analytics software, data analysis tools, and those with experience in providing cloud-based solutions for government or large organizations.